USMOKE CO.

Guide · Updated 2026

Cigarette terms, defined

Quick answer: A carton is 10 packs of 20 — 200 cigarettes. King size is 84mm, 100s is 100mm, super slim is a narrow ~5mm diameter, and a crush capsule is a flavoured capsule in the filter.

The vocabulary of buying cigarettes in bulk, in one place. Every term links to the guide that covers it in detail.

CartonTen packs of twenty cigarettes — 200 total. The standard U.S. bulk unit. How many in a carton
PackTwenty cigarettes. The retail unit most people are familiar with.
CaseFifty cartons, 10,000 cigarettes. Used by resellers, not typical retail. Carton vs pack vs case
King size84mm — the standard U.S. cigarette length. Lengths compared
100s100mm cigarettes, with a longer filter and a cooler, more diluted draw. Lengths compared
72s / shorts72mm cigarettes — shorter, faster burn, stronger per puff. Lengths compared
Super slimNarrow-diameter cigarettes (~5mm). Tight draw, fast burn, less tobacco per stick. ESSE vs Denim
Crush capsuleA flavoured capsule in the filter that releases flavour when squeezed. How capsules work
MentholA flavour compound that produces a cooling sensation. Not a strength rating. Menthol vs regular
Tax stampA state excise mark applied over the cellophane. The fastest way to check a carton is sealed. Reading a tax stamp
CellophaneThe clear factory wrap. Tight, clean folds mean the carton has not been opened. Reading a tax stamp
Adult signatureA carrier requirement that someone 21+ signs for a tobacco delivery. Signature delivery

Why the vocabulary matters

Most buying mistakes come from mixing up two different axes: count (pack, carton, case) and format (king size, 100s, super slim). The count decides how many cigarettes you get; the format decides how long each one lasts. Confusing them is how people end up with a carton of super slims when they meant to restock their usual king size.

Frequently asked

What is a carton of cigarettes?

Ten packs of 20 — 200 cigarettes total.

What does 100s mean?

A 100mm cigarette, longer than king size, with a longer filter.

What is a crush capsule?

A flavoured capsule inside the filter that you squeeze to activate.

The bottom line

Two axes get confused: count (pack, carton, case) and format (king size, 100s, 72s, super slim). Count decides how many cigarettes you get; format decides how long each one lasts. Mixing them up is how people end up with a carton of slims when they meant to restock king size.

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